Podcasting cover art is a crucial element which serves as a visual representation of your show. It should be eye-catching and reflective of the podcast’s theme and tone. High-quality, simple designs work best, especially since thumbnails are often viewed on small screens. Incorporate your show’s name in a clear, readable font. Use colors and imagery that resonate with your target audience. Unique, memorable cover art helps your podcast stand out in directories.
Cover art
Digital art & visual identity
Tips & Tricks
This is the first impression the world gets of your podcast. Make it bold, but keep it simple. The image will appear very small in some places and too much visual content will be hard to read. It will also likely be next to dozens of other cover images, so make yours stand out.Get the resolution right. Apple Podcasts accepts cover artwork ranging from 1400 x 1400 to 3000 x 3000 pixels. Also, try to avoid using extremely common images. Headsets and microphones are images which, while certainly related to podcasting, have become cliché.Burning Question
Can I change my cover image later? You can, but some long-standing, successful podcasts have kept their (often clunky) original cover art to maintain consistency.Common Mistake
Too much text. When cover art gets shrunk down to an icon on a phone people won’t be able to read smaller font sizes. Also, using more than two fonts becomes distracting. One font should be used for the podcast’s name and another for the subheading (if there is one).Links
- Article: The Dos and Don’ts of Podcast Cover Art: The Complete Guide
- Article: 12 Tips on How to Make Podcast Cover Art That Works
- Article: How to design podcast cover art: 10 expert tips and best practices
TIPS from OUR Network
- Use direct speech to make it personal and build bonds with your listeners [Salvador Atasoy]
- Speak to your audience like they’re in the room [Gilles Hermann Kom]
- When it comes to cover art, often less is more.