It’s a good idea to research the general podcasting landscape when figuring out what your show is going to be about, how it’s going to sound and how your going to produce and distribute it. Questions to think about: What other shows are out there covering topics similar to yours? How are you going to differentiate yourself since you don’t want to create a carbon copy of another show? What podcasting platforms and production tools are out there that fit your needs and budget? Get a sense of the lay of the land at the beginning of the process. It’ll make it easier to create something unique with fewer headaches.

Join podcasting communities like Podcasters’ Support Group (Facebook), r/podcasting on Reddit or The Podcast Academy to connect with experienced creators, ask questions and stay updated on industry trends.Research different hosting platforms like Spotify for Podcasters, Afropods, Podbean, Buzzsprout, Castos, etc. to find the right fit for your podcast. Each service offers different pricing plans, analytics and distribution options.How do I figure out what’s happening in podcasting? There are many newsletters out there that talk about what’s going on in the podcasting world. PodNews is a info-packed newsletter that goes out every weekday and has the latest news and developments. DW Akademie’s PodCircle is a monthy, deeper look at a specific podcasting topic. Go to your favorite search engine and you’ll find more info that you can absorb.Following the latest trend. While you don’t want to create a show that sounds old and dusty, you also don’t want to hitch your wagon on whatever trend is causing this week’s buzz. Following the herd leads to a lot of shows sounding the same. Strike out in a direction that’s your very own.
  • Think about your USP.
  • An ounce of research prevents a pound of headaches!

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